(May of 2019 - to April of 2021)


Francisco Rolfsen Belda

Francisco Belda is a journalist, professor at the Social Communication Department and vice-coordinator of the Graduate Program on Media and Technology at Sao Paulo State University (Unesp). He is a visiting scholar at Brandeis University (Massachusetts, U.S.). Previously, he was a reporter, editor, manager, and director of news companies. He earned a PhD in Production Engineering and a master's in Communication Science at University of Sao Paulo (USP).

Angela Pimenta
Director of Operations

Angela Pimenta holds a Master’s in Journalism from Columbia University School. President of Projor from July 2015 through 2019, she is the executive-coordinator of Projeto Credibilidade, the Brazilian chapter of the Trust Project. She coordinated the News Atlas project in 2017 and 2018. Previously, was a senior editor for Exame magazine in Brasília (2007-2011) and representative of the Online News Association in Brazil (2009-2014). 

Pedro Varoni de Carvalho

Editorial Director and editor of Observatório da Imprensa

Pedro Varoni is a journalist, professor and academic researcher. He holds a PhD in Linguistics from the Federal University of São Carlos (UFSCar), in the state of São Paulo. He joined EPTV and was Journalism Director at TV Sergipe. His last corporate position was of general director at the state-owned company Empresa Brasileira de Comunicação (EBC) in 2016. He is the editor of Observatório da Imprensa website.

Fiscal board

Adriana Garcia

Adriana Garcia, Operations director at Projor. Digital media consultant, she holds a Master's from the University of São Paulo (USP) and was a J. S. Knight Fellow at Stanford University (2013). She worked for Reuters News Agency and various Brazilian news outlets for more than two decades and was Digital Communications director for Rio2016 Olympic Games. Founder of Orbital Media, a discussion hub about innovation in Journalism.

Denize Bacoccina

Denize Bacoccina is a journalist and International Relations specialist who graduated at the Catholic University of Campinas (PUC) and University of Brasília (UnB). She was a correspondent for BBC in London, Washington D.C., São Paulo and Brasília. Before that, she worked at O Estado de S.Paulo and at Gazeta Esportiva newspapers. She was also editor-in-chief at IstoÉ Dinheiro magazine and executive supervisor at state-owned EBC. 

Sérgio Lüdtke

Journalist and digital media consultant with expertise in Business Communication Management and Digital Marketing and holds a bachelor's degree in journalism from FAMECOS - PUC/RS (1984). Earned a Master's Degree in Business Communication Management from the CEU / University of Navarra in 2005 and and MBA - Master of Business Administration in Digital Marketing from FGV (2015/2016). He was editor of Projeto Comprova in 2018.


Alberto Dines (1931-2018) - in memoriam
Adriana Garcia Martinez
Ana Amélia Campos Toni
Angela Grossi
Angela Pacheco Pimenta
Caio Túlio Costa

Carlos Castilho
Carlos Alberto Vogt
Carlos Eduardo Lins da Silva

Celestino Angelo Vivian

Denize Bacoccina

Eugênio Bucci

Francisco Rolfsen Belda

Paulo Talarico
Pedro Burgos
Pedro Varoni de Carvalho
Sandra Muraki Souto
Sérgio Lüdtke
Simone Pallone
Tais Borja Gasparian

© 2020 - Todos os direitos reservados. Produzido por Projor.

  • Facebook | Projor
  • Twitter | Observatório da Imprensa
  • YouTube | GPI